Boutique Owner Yvonne McCullough was born on August 30th, 1990 in Houston Tx. SEYVNPM was created on March 20, 2017 and officially launched in April of 2017. Yvonne got the burning desire to create a brand for all shapes and sizes due to the era of “body shaming”.
Many brands focus on skin tone, hair texture, and size which; inadvertently tell women who don’t meet that criteria, “this way is good” and “this way is bad”; which oftentimes cause women that are in the “bad” category to overcompensate negatively ie. unhealthy relationships, body dysmorphia, becoming slaves to vanity to the point we lose focus on other gifts we may have to offer to the world, etc.
SEYVNPM is here to tell women you can wear this if YOU decide you can, nobody gets to decide how Beautiful you are unless you agree, you don’t have to be uncomfortable or go through any pain to be you!
SEYVNPM is not just a clothing brand, it’s a women empowerment movement. SEYVNPM is here to assist you in fixing your crown, detoxing from society’s standards, loving yourself, and being comfortable in anything you put on. SEYVNPM welcomes all colors, shapes, sizes, and walks of life. SEYVNPM also wants women to know there is no such thing as “too big, too small, too tall, too short” etc. What one must understand is that these are individual preferences that have nothing to do with you. The most any woman has to be is who she is. Operate unapologetically in YOU because there’s is only one of you and the world needs what you have to offer.